Samantha Sweig
Samantha Sweig is the founder of Calmware, a tactile mindfulness brand creating beautifully crafted tools that support stress regulation through everyday rituals. Her work bridges design, mental well-being, and creative entrepreneurship, with a focus on making nervous system care more accessible and human-centered.
Samantha is an alumni of the Yale School of Management MBA program (’25) and the Tsai City Summer Fellowship. At StartUp Yale 2025, she was awarded both the Inaugural Creative Entrepreneurship Prize for a Creative Venture and the StartUp Yale 10-Year Anniversary Prize, recognizing Calmware’s innovation, impact, and growth potential.
Sam is currently an Entrepreneurial Fellow with Yale School of Management and an alumni Founder in Residence at Tsai City, supporting student founders while continuing to grow Calmware through partnerships, experiential programming, and product innovation.
